Private Companies 15

AUSTR

January 18, 2018: Effective Measure Pty Ltd.: UAE Online - December 2017

NEWS BITES - PRIVATE COMPANIES

Find out everything you need to know about internet consumption in the UAE last month ' including what their audience looks like, how they live and where they spend their time online ' in our latest the UAE Online In December 2017 infographic.

Our monthly infographic shows you key online metrics such as:

How many unique browsers were online during December

The daily number of unique browsers that accessed the web

The percentage of unique browsers that accessed the web via their mobile

The total number of page views that occurred

The average duration of time the average visitor spent online in a single session

Demographic statistics such as:

The percentage of online users in particular professional positions

The portion of users in specific age groups

A comparison between users who live alone and as part of a couple

The percentage of users accessing the internet via their mobile device

The gender breakdown of users as a percentage

It then lists the top ten most popular websites in the UAE during the month of December, as ranked by unique browsers.

INDEX

SECTION 1 EFFECTIVE MEASURE PTY LTD. PROFILE

SECTION 2 OTHER NEWS: 2018

SECTION 3 OTHER NEWS: 2017

SECTION 4 OTHER NEWS: 2014

SECTION 1 EFFECTIVE MEASURE PTY LTD. PROFILE

1.1 ACTIVITIES

Effective Measure Pty Ltd. provides online audience measurement solutions for advertisers, publishers, and government bodies. It offers digital audience measurement, Website rankings, Internet demographics, and media planning tools for publishers, agencies, and digital marketers. The company provides solutions to customers in Algeria, Australia, Bahrain, Egypt, India, Indonesia, Malaysia, Morocco, Oman, Pakistan, Saudi Arabia, Singapore, the Philippines, Thailand, the United Arab Emirates, Turkey, and Vietnam. Effective Measure Pty Ltd. was founded in 2008 and is based in Melbourne, Australia with additional offices in Dubai, United Arab Emirates; New York, New York; Palo Alto, California; London, United Kingdom; Sydney, Australia; Bangkok, Thailand; and South Africa.

1.2 SUMMARY

PermID: 5000631320

Website: http://www.effectivemeasure.com

Industry: Software and Technology Servic

SECTION 2 OTHER NEWS: 2018

January 18: Effective Measure Pty Ltd.: UAE Online - December 2017

Find out everything you need to know about internet consumption in the UAE last month ' including what their audience looks like, how they live and where they spend their time online ' in our latest the UAE Online In December 2017 infographic.

Our monthly infographic shows you key online metrics such as:

How many unique browsers were online during December

The daily number of unique browsers that accessed the web

The percentage of unique browsers that accessed the web via their mobile

The total number of page views that occurred

The average duration of time the average visitor spent online in a single session

Demographic statistics such as:

The percentage of online users in particular professional positions

The portion of users in specific age groups

A comparison between users who live alone and as part of a couple

The percentage of users accessing the internet via their mobile device

The gender breakdown of users as a percentage

It then lists the top ten most popular websites in the UAE during the month of December, as ranked by unique browsers.

Source: Company Website

January 18: Effective Measure Pty Ltd.: Egypt Online - December 2017

Find out everything you need to know about internet consumption in Egypt last month - including what their audience looks like, how they live and where they spend their time online - in our latest Egypt Online In December 2017 infographic.

Our monthly infographic shows you key online metrics such as:

How many unique browsers were online during December The daily number of unique browsers that accessed the web The percentage of unique browsers that accessed the web via their mobile The total number of page views that occurred The average duration of time the average visitor spent online in a single session Demographic statistics such as:

The percentage of online users in particular professional positions The portion of users in specific age groups A comparison between users who live alone and as part of a couple The percentage of users accessing the internet via their mobile device The gender breakdown of users as a percentage It then lists the top ten most popular websites in Egypt during the month of December, as ranked by unique browsers.

Egypt Online December 2017.png

To remain up-to-date on future blogs and releases, join over 25,000 other monthly visitors and sign up for your free Effective Measure account.

January 18: Effective Measure Pty Ltd.: Oman Online - December 2017

Find out everything you need to know about internet consumption in Oman last month ' including what their audience looks like, how they live and where they spend their time online ' in our latest Oman Online In December 2017 infographic.

Our monthly infographic shows you key online metrics such as:

How many unique browsers were online during December

The daily number of unique browsers that accessed the web

The percentage of unique browsers that accessed the web via their mobile

The total number of page views that occurred

The average duration of time the average visitor spent online in a single session

Demographic statistics such as:

The percentage of online users in particular professional positions

The portion of users in specific age groups

A comparison between users who live alone and as part of a couple

The percentage of users accessing the internet via their mobile device

The gender breakdown of users as a percentage

It then lists the top ten most popular websites in Oman during the month of December, as ranked by unique browsers.

Source: Company Website

January 11: Effective Measure Pty Ltd.: South Africa Online - December 2017

Our latest South Africa Online infographic will tell you everything you need to know about internet consumption in South Africa last month. This includes what their audience looks like, how they live and where they spend their time online.

You can compare this month's results to November's South Africa Online infographic here.

South Africa Online Dec17-1.png

To remain up-to-date on future blogs and releases, join over 25,000 other monthly visitors and sign up for your free Effective Measure account.

Source: Company Website

SECTION 3 OTHER NEWS: 2017

July 11: Effective Measure Pty Ltd: How programmatic advertising is driving the automotive industry

Programmatic advertising is a global marketing phenomenon that has been sweeping the globe since it first came on the scene several years ago, but how is it affecting the automotive industry?

Data presented by MNI Targeted Media Inc. and Campaign Middle East indicate that 61% of display ad purchases are forecasted to be programmatically published this year, with the market itself set to grow to a whopping $40bnUSD from only $5bnUSD in 2012.

While the global market is swaying towards programmatic advertising, South Africa and the Middle East are less rapidly adopting this modern ad buying method, but is it to their own detriment?

Programmatic advertising may be hugely rewarding in terms of transparency, process efficiency and cost effectiveness but it can also be hugely confusing for anyone who's spent an hour on Google trying to find simple articles that will explain it in words you don't have to look up in a dictionary.

The thing with programmatic advertising is that it has to first be understood in order to be utilised. That's why we've put together a series of short white papers explaining (simply) what programmatic advertising is, how it's changing the automotive industry and how you can succeed at it.

July 03: Effective Measure Pty Ltd: Programmatic advertising [finally] explained simply

Programmatic advertising may seem like a formidable opponent to any publisher who isn't quite sure what it is or how it works. Fortunately, we've put together a simple guide explaining what programmatic advertising is and why adopting it could be the best thing you do this year.

Source: Company Website

March 15: Effective Measure Pty Ltd: Top Technology and News Sites in MENA - February 2017

Here are the top 10 websites in the Technology and News category in MENA for February 2017.

We've also included page views, average visit duration and mobile metrics to give you a better understanding of the performance of each website.

Are you from a publisher or an agency? Learn more about Effective Measure and how we can help you leverage data and use targeted audiences for data-driven marketing.

SECTION 4 OTHER NEWS: 2014

December 16: Effective Measure Pty Ltd. Global Newsletter

[Company Release]

Source: Company Website

December 16: Effective Measure Pty Ltd.: Global Newsletter

[Company Release] As we enter the holiday season, I am proud to announce a fitting end to a tremendous year where we expanded our global footprint to 41 countries and doubled the number of clients we serve. We were recently recognised for this tremendous growth by the prestigious 2013 Deloitte Technology Fast 500 rankings. This is the first year we made the list and in the report issued this month, we ranked as the 63rd fastest growing tech company in the entire Asia Pacific Region, posting a three-year revenue growth of 485%.

2014 is going to be incredibly exciting as we plan a range of new products and a number of new countries. To realise this growth, we are always looking for incredibly talented people to join our organisation. We wish each of you a wonderful holiday season and look forward to celebrating the new year together

Source: Company Website

PermID: 5000631320

Created by www.buysellsignals.com for News Bites Finance